GOOGLE ANALYTICS SERVICE

You’ve likely heard of Google Analytics Service if you have a website. It is the largest web analytics service that tracks and reports website traffic to every website.

• Who is visiting your website

• Where they are visiting

• What days and times do they visit your website

With Google Analytics, one can track website activity such as:

• Session duration

• Pages accessed per session

• Bounce rate

• and more

Google Analytics + Google Ads

Google Analytics can integrate with Google Ads. With Google, Ads users create and review online campaigns by tracking landing page quality and conversions (goals). Goals include:

• Sales

• Lead generation

• Viewing of a specific page

• Downloading of a particular file