WHAT IS GOOGLE MY BUSINESS SERVICE (AKA GOOGLE BUSINESS PROFILE)?

Google My Business Service (GMB) (aka Google Business Service (GBP)) is an easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. You can verify and edit your business information to help customers find your Business and tell your story.

WHY IS HAVING A GOOGLE MY BUSINESS SERVICE IMPORTANT TO MY BUSINESS?

Having a Google My Business service has always been critical because it’s often the first thing your customers notice when searching for your Business. There are many benefits to having a Google My Business Service listing. Here are a few key benefits to give you an idea of what’s to gain by optimizing your Google My Business account:

• A completed Google My Business Service Service can single-handedly improve a business’s local SEO ranking.

• It sets an immediate first impression for searchers who see your Business’s essential information on the interface’s right-hand side.

• Google My Business Service integrates with Google Maps, making it easier to find your Business on the world’s most widely used mobile map and directions app.

• Direct messaging is optional. Customers can use the Google My Business Service interface to send messages directly to your company phone or email.

• Customer reviews are displayed under your Google My Business Service, giving your business social credibility that rivals Yelp or Trustpilot.

• The decline of crowd-sourced review apps like Yelp has helped propel Google My Business Service to new heights. More often than not, I find that customers Use Google My Business to source opinions and reviews of a business rather than other platforms, so it helps keep your Google My Business Service active and well-curated.

MASTER GOOGLE MY BUSINESS SERVICE FOR BETTER BUSINESS

A recent Google report found that 60% of smartphone users contacted businesses directly through the Google My Business Service interface using the “click to call” option. Google My Business Service is no fad, as most shoppers have used it as their primary contact method with local businesses.